The rapid advancement of technology in recent years has enabled creators of sports apps to provide a more convenient experience and enhanced accessibility to their users.
Customization has become a key factor in ensuring that users receive the best experience possible, but it also helps to build loyalty to that app.
A vast majority of sports apps will allow the user to create a newsfeed for favourite teams or players to ensure the user quickly and easily receives the information they want. Such an approach can lead to a lack of circulation around the app, but it does guarantee repeat visits . It also helps the app creator tailor the experience to the user.
Push notifications offer the same personalisation, where a user can set up the app to receive news notifications about specific topics or teams. They can also set it up to receive score notifications during live games.
Convenience of multi-match bet builders
In sports betting, greater user convenience and accessibility are provided through features such as multi-match bet builders. The Paddy Power betting odds on a multi-match bet builder will vary depending on the markets you are betting on and the selections within those markets. The multi-match bet builder also differs from a standard bet builder in that you build your bet across more than one match. This makes it a convenient way to build a bet that is different from a standard accumulator. As an example of a multi-match bet builder and the odds, if you wanted to wager Everton to beat Chelsea and that game to feature more than 3.5 goals, Tottenham to score the first goal against Newcastle, and Luton to beat Manchester City, your odds would be +30900.
Sports tips will also provide relevant statistical information to help users decide what to include in their multi-match bet builder. This could be info such as knowing how many goals a soccer player has scored this season, which would help to inform whether you should select them in the ‘to score at anytime’ market.
Voice activation is another area that is gaining increasing traction when it comes to providing a more personalised and convenient user experience.
There are already apps on the market that allow users to keep track of events during basketball games, for example. The user can say what has happened during the game with a quick voice note regarding whether there has been a score or a substitution. This is then recorded on the app.
Voice recognition for betting apps
Progress is continuing to be made regarding the use of voice activation and recognition for betting apps, and it seems only a matter of time before this becomes a widely available feature.
Voice recognition technology would enable sportsbooks to offer even more customization for a user’s account. In the same way that sportsbooks can suggest markets or sports to wager on, based on the user’s betting history, a similar approach could be offered through voice recognition. In addition, it seems likely that the technology would also be able to offer the bettor the opportunity to place their wagers via voice recognition as part of an enhanced hands-free experience.
Whether it is for news, live scores, or betting, sports apps are making ever greater use of technology to provide their users with the most personalized experience possible and it seems that experience is only going to become even more convenient and accessible.
